Trustville · compliant with ISO 20488

100% verified customer reviews

Every review is backed by a real purchase, published unfiltered, and displayed where your customers make their choice: your website, Google, your product pages.

The impact on our customers
of reviews verified by a trusted third party
Trustville — the reference platform for verified customer reviews
of consumers trust verified reviews more
80%
click-through rate on pages showing reviews +35%
More cited by LLMs than Google Maps 3x
Higher overall rating than on Google Reviews +30%
Établissements

They publish their verified reviews with Trustville

Jardiland Maison 123 Acuitis Autosur Entendre

What a verified review changes

People trust it

An identified customer, a real purchase… Reviews are reliable, because the brand does not get to sort them.

Google displays it

Rating and stars appear in search results and on your business listings.

AI cites it

A verifiable, recent source is exactly what assistants pick up.

The customer buys

The proof lands at the very moment the decision is made, lifting your conversion rate.

Trusted third party

Compliant with the ISO 20488:2018 standard

Trustville is the trusted third party built by Wizville to collect and publish 100% verified customer reviews.

A guarantee of reliability

Every review displayed comes from a real customer, reporting a real experience.

Transparency & trust

Manipulating, editing or improperly deleting customer reviews is strictly prohibited.

Protection for the consumer and the business

The standard sets a clear, demanding process: it informs the consumer and shields the business from any attempt at manipulation.

4.6/5
128,400 verified reviews Trustville · ISO 20488
Website widget
Natalie B. verified purchase · 12 Sept

“Spotless welcome and genuine advice on choosing the lenses.”

Karim B. verified purchase · 9 Sept

“Product as described, but a week late.”

What Google displays www.your-brand.com › city-centre Your brand City Centre · Verified reviews
4.6 · 128,400 verified reviews
How it works

Collection, moderation, publication

Connected transaction sources
Checkout Online order Appointment
Your brand Your review of your order of 3 September
How was your experience?
Say a word, add a photo if you like…
Proof of purchase attached
In your Wizville platform
Google · City Centre · 2 h ago To handle

“Lovely shop, I liked the range of items on display and the assistant's welcome. My size was missing on one of my favourites, though — a shame.”

Right of reply
AI agent suggestion · your brand's tone

Thank you — we're delighted the range and the welcome met your expectations. About the size that was missing, would you like us to order that item for you?

Publish Edit Human validation
What moderation filters out before publication, and how to report a published review
Verified reviews shown on your website, your store locator, a local directory and an AI answer
01

Collection

After the purchase, the customer receives a white-label survey tied directly to what they bought. They rate, share feedback, and the review is recorded together with its proof of purchase — without over-soliciting.

02

Reply

Wizville drafts a reply tailored to each review, in line with your brand's tone of voice and in the customer's own language. You adjust it if needed, then send.

03

Moderation

A moderation team reviews every submission to spot and filter anything that would breach the ISO 20488 standard or our terms of use.

04

Publication

Trustville.com, your website, your store locator, local directories: reviews are published everywhere, and feed the AI engines. Once online, they make the next customer's choice easier and lift your brand's performance.

GEO

AI cites your verified reviews

Trustville is cited 2 to 3 times more often than Google Maps in LLM answers

Assistants build their answers from sources they judge reliable. A verified review ticks the three boxes they look at — which is what gets you cited in AI answers. 

Volume Freshness Traceability
Answer engines Is your brand being cited? 3/4 engines citing you
Which optician in Manchester for varifocal lenses?
ChatGPT cites your verified rating Cited
Google AI Overview shows your stars Cited
Perplexity mentions you without a source Barely visible
Gemini cites three competitors Absent
The label

Trustville, the club of trusted retailers

Find everything about the label on the Trustville website

Discover Trustville
Customer story

Verified reviews published across the whole network

More than 800 stores covered, with reviews published where customers choose. Figures measured over 12 months.

verified reviews collected in 2025 750,000+
stores covered by review publication +800
on purchase conversion +25%

What our customers say

Delphine Audibert

“Wizville isn't just a tool. There is a whole team behind it, and support from customer satisfaction experts, which allows us to achieve excellent results.”

Delphine Audibert
Chief Digital Officer, Jacadi
What they say

Join the club of trusted retailers

30 minutes with a Wizville expert, on your stores and your products.

Request a demo
FAQ

Frequently asked questions

A review tied to a real purchase: only a customer who actually checked out, placed an order or was served can leave one.

Anyone can leave an open review. A verified review requires proof of purchase. The two complement each other, and Wizville also centralises your public reviews.

Yes, always. You reply publicly: it is the reply that deals with dissatisfaction, not deletion.

Trustville follows the recommendations of the ISO 20488:2018 standard on online reviews, from collection through to publication.

On your website, in Google and Google Maps results, and on your product pages, item by item.